SWOT: A DYNAMIC APPROACH TO TECHNOLOGICAL TRANSFER
uma abordagem dinâmica para transferência tecnológica
DOI:
https://doi.org/10.21728/p2p.2024v10n2e-6862Keywords:
Transferência de tecnologiaAbstract
This article presents an innovative approach to enhance technology transfer in Science and Technology Institutions (STIs) through the dynamic integration of the SWOT matrix. By developing a framework that transcends conventional analysis, the research proposes a more adaptive and strategic approach. The methodology was applied in a simulated case study, highlighting the framework's effectiveness in continuous analysis of strengths, weaknesses, opportunities, and threats. The results indicate greater agility and efficacy in decision-making, while also revealing valuable insights for managers and researchers engaged in technology transfer. The study contributes to enhancing the understanding of technology transfer dynamics, underscoring the significance of the dynamic SWOT matrix approach in promoting more robust and adaptive strategic management.
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Copyright (c) 2024 Luiz Gustavo Baptista, Cristine Elizabeth Alvarenga Carneiro
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