The Role of Social Machines in Opinion Formation on Web

Authors

  • Célio Andrade Santana Júnior Universidade Federal de Pernambuco. Recife - PE, Brasil.
  • Camila Oliveira Lima Universidade Federal de Pernambuco. Recife - PE, Brasil.

DOI:

https://doi.org/10.18617/liinc.v13i2.3940

Keywords:

Social Machines, Web 3.0, Internet of Everything

Abstract

 This is a reflection on the existence of machines (Software) acting on the Internet whose primary objectives are to influence opinions, induce behaviors and even modify the habits of users (humans) in the network. Thus, it is necessary to analyze the current conjuncture of the Internet considering the bots and to describe some facts involving these machines, which have already been carried out in a network. The reflection was based on bibliographical research and presents the realization that bots are already participating autonomously, as much as humans, on the Internet and that they use the information available on the network to influence people in adopting habits and Networks that are of interest to third parties. To this end, the machines already establish their information systems and participate considerably in the nearby circles of human users. Thus, to disregard the bots of information flows on the Internet means ignoring almost half of network activity, which leaves them in a situation of prominence in network relationships.

 

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Published

17/12/2017

Issue

Section

Disinformation, Misinformation and Hyper-Information